Historic Vagabond Hotel

The historic Vagabond Hotel wanted a refreshed brand image to appeal to a new generation of travelers. While it once attracted the 1960s jet-set crowd, it was now aiming to highlight its iconic character to modern visitors seeking Miami’s MiMO District experience. However, the hotel was having difficulty telling its bigger story in a cohesive way.

Year

2022-2023

industry

Hospitality

location

Miami, FL

Services Provided

Video Production
Branding
Strategy

what we did

Conducted a one-day “supershoot” capturing interviews, b-roll, drone footage, and staged scenes at the bar and pool.

Helped refine the hotel’s visual narrative to better showcase its unique heritage and modern appeal.

Collaborated with Vagabond leadership to shape a clear vision of the hotel’s story and streamline the online reservation funnel.

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results

Our comprehensive approach yielded a dynamic library of new content—from sizzle reels to looping videos spotlighting room types—while minimizing disruption to the hotel’s operations. The updated visuals and strategic storytelling reinforced the Vagabond’s status as an iconic, family-friendly destination, and positioned it to captivate both returning guests and a broader audience looking for a stylish Miami getaway.

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